All the threats regarding the potential of stricter regulation of behavioral targeting don’t seem to have scared off investors, as x+1 is the latest online ad firm in that space to net a big funding round. The company has raised $10 million in a second round funding. In a statement, John Nardone, [x+1]‘s chairman and CEO, said that the company would use the funding to help promote general growth efforts around its “digital marketing hub.”
Source: http://feeds.paidcontent.org/~r/pcorg/~3/EBuPvpkyyVI/
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