Facebook Rolls Out 'Social Ads,' But Here's How to Opt-Out

Facebook has begun rolling out its controversial 'Social Ads' campaign, which allows companies to use your name and profile picture in advertisements targeted to your friends.

Under the new service, users who 'like' certain pages, events or apps could have their name and picture displayed in online ads for participating companies. If you 'like' Starbucks, for example, your face may pop up in an ad or a promotion on someone else's account. Ads with your name will be visible only to the friends who are allowed to see your status updates and Wall posts. As always, then, your visibility will depend upon how restrictive your privacy settings are.

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Facebook Rolls Out 'Social Ads,' But Here's How to Opt-Out originally appeared on Switched on Thu, 24 Mar 2011 09:22:00 EST. Please see our terms for use of feeds.

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Source: http://www.switched.com/2011/03/24/facebook-social-ads-roll-out-how-to-opt-out/

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